Our 2016 Sponsors

Platinum Sponsors

COOL-FM 107.9

coolfm-logoClassic Hits 107.9 COOL-FM (KQEL) brings to life the Top-10 hits of the 60's, 70's and 80's. Every song is a proven hit, very familiar to everyone who listens! News, weather and roadblock information, special features...and the "coolest music ever recorded"! COOL-FM targets the 25-54 ages in Otero County.

Dave’s Café

Dave’s Café Hands down, the Best Burger in the Village of Cloudcroft. They have a great menu of burgers, sandwiches and salads. Oh and did I mention ice cream too?!
300 Burro Ave.
Cloudcroft, NM 88317.
(575) 682-2127

Exile Aviation

Exile Aviation Quality customer service is what you will receive at Exile. Representing Alamogordo on the flight map, they offer Aviation Fuel, Flight training, Aircraft Rental, Aircraft Maintenance, Hangar rentals, and much more. Take that step and learn to fly like you always wanted to.
(575) 437-2474 www.airnav.com/airport/KALM/EXILE

Future Real Estate

futureLooking to Buy or Sell a Home? Call 575-415-4039, Justin & Marianne with Future Real Estate today! We help Buyers and Sellers in the Alamogordo area with top of the line service and experience. www.FutureRealEstate.com

High Altitude

High Altitude Celebrating 17 wonderful years of business in Cloudcroft, High Altitude has it all. A favorite to many for its eclectic collection of goodies. Mountain bike sales and rentals, outdoor gear, winter wear, boutique, imports and gifts, trail maps and helpful information is a vague description.
Make sure you stop in and say hello, they are located in downtown Cloudcroft.
310 Burro Ave.
Cloudcroft, NM 88317.
(575) 682-1229 www.highaltitude.org

High Desert Knives

Custom made hunting knives. Hand forged blades. Custom Sheaths. Exotic Wood, Elk/Deer antler handles.
Art Winters 575-491-5112

KEY 94.3

94KEY 94.3 FM (KYEE) is the area's only contemporary hit radio station (CHR). This station has consistently been the Tularosa Basin's preferred radio station! News, weather, roadblock reports, plus live, local personalities and lots of promotions make 94KEY the number one choice for the 12-44 year-old listeners in our area! 

Noisy Water Winery

Noisy WaterNoisy Water has something everyone loves: Wine, Cheese, Olive Oil, Balsamic Vinegar and tons of New Mexico themed products! Located in Ruidoso and Cloudcroft, New Mexico, Noisy Water Winery is home to two great lines of 100% New Mexico wine: The Relleno Brothers & Noisy Water Winery. Our HANDMADE cheese collection has also expanded as our wine has expanded. Made here in the state with all New Mexico products, these award winning cheeses are tasted daily alongside our wines. Stop in for a taste…it’s hard to leave empty handed.


Purple Thistle Spa

Red Wall Jewelry

Red Wall Jewely Red Wall Jewelry is located in the Burro Street Exchange. They showcase contemporary as well as classic multi colored gem, opal and diamond jewelry. Items starting at just $10.00! Red Wall Jewelry has been established in Cloudcroft since the 70’s and is a local and visitor favorite.
505 Burro Ave. Suite 107, Cloudcroft, NM 88317.
(575) 682-4414 www.facebook.com/pages/RedWall-Jewelry/187996904570885

Ski Cloudcroft

Ski CloudcroftSince 1963, their specialty has been a relaxed atmosphere, beautiful scenery, and great skiing! The slopes at Ski Cloudcroft offer something for everybody, from beginner lessons to expert trails. They offer a full service rental shop, a retail shop for any last minute needs, and the famous Mustard's Last Stand, their restaurant upstairs. The huge deck allows you plenty of space to relax and enjoy the view, picnic in the sun, or watch your family play on the slopes. Check out their website at www.skicloudcroft.net.

Watson Hot Oil (Stan & Joanie Watson)

Stan & Joanie have been visiting Cloudcroft for years. They live in Carlsbad and own Watson Hot Oil but they call the mountains, "Home."

Western Bar & Grill

Western Bar & GrillA favorite for tourist and locals alike, make sure you visit the Western Bar and Grill on Burro Avenue in the Heart of Cloudcroft. They offer a full menu of deliciousness. Famous for their Green Chili Cheese Burgers, they offer a variety of sandwiches, Mexican food, steaks and one of the biggest Chicken Fried Steaks you’ve ever seen. They are open for Breakfast, Lunch, and Dinner and offer a full service Bar with all the libations you need. If you need package they have you covered as well…Package Store is next to the Bar. 575-682-2445

Gold Sponsors

Bourbon Plumbing


Homeowners Financial Group

HFG LogoCome visit your local Mortgage Professional Heather Jones and her Mortgage Team at Homeowners Financial Group - Your Award Winning Mortgage Company.  Located in Downtown Alamogordo, check us out on the web @ http://homeownersfg.com/, or give us a call 575.448.6000.

New Village Hardware

Jack & Sue Leeah have all of your hardware needs and a growing assortment of gardening items. If there's something you need...stop by and let them help you. If they don't have it, they'll gladly order it for you!


CricklewoodTBTC & TCI have been serving the Tularosa Basin since 1996 as the #1 local telephone, fiber-to-the premise, high speed internet, long-distance and cellular service provider. Contact them today to get connected!

Silver Sponsors

  • Alamogordo Title
  • Cloudcroft Animal Hospital
  • Hair by Jessica
  • Off the Beaten Path
  • Otero County Electric Co-op
  • Scotty LPG
  • Summit Inn
  • Terra Rosa Health Services

Bronze Sponsors

  • Pecan Brewery

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